Roles & Responsibilities:
Participate in Training Programs
Gather knowledge in complete SEO process
Learn working of Google
How it crawls and indexes the WWW
How it compares and ranks the websites
How things can be promoted through Google search
Study Google guidelines for SEO on an ongoing basis
Understand the project / task requirements
Understand the scope for Digital Marketing and implement them
Gather in-depth knowledge/Understanding of On Page SEO, Off Page SEO, SMO and SEM activity.
Gather knowledge of Google updates.
Create database for link generation
Website Analysis, Market research, Competition Analysis, Keyword Analysis, etc.
Conduct different tasks in the SEO campaign like On-page SEO, Link Building, Guest Posting, Business Listings, etc.
Auditing title tags, meta data and back-links on a regular basis for search engine optimization compliance
Devising and implementing SEO strategies
Understand clients business and find ways to promote it online through
- Internet Yellow Pages
- Social Media
- Press Releases
- and many more.
Understand factors & weight-age of various off site activities in search engine algorithms
Search & Use different tools for Analysis, Tracking results
Prepare professional & expressive progress reports for projects
Reporting to the ultimate superior (SEO Team Leader)
Desired Candidate Profile:
Internet Fluency – must know how to surf the Internet; conduct online research.
Written and verbal communication (Fluent English)
Social media awareness
Loves reading blogs, news and articles
Basic understanding of what search engines are.
Fluency in Microsoft Word and Excel.
Outstanding ability to think creatively, and identify and resolve problems.