Whether it for marketing, development, recruitment, customer relationship, connecting with new people; social has become a primary tool over four – five years. We all know – content not only found easily but also circulated and shared easily by people with the help of social media.

Almost all of us are using social media but how many of us tried to increase the awareness of our own name? Either you or your dear or near one have business, but have you suggested them to increase business with the help of social media platforms? Well, don’t think business means at least few lacks turn over. Business can include a small stationary, grocery or tea stall. Now, it can surprise you that SMO has the power to convert that small shop into brand. But, keep in mind, only making account on social media platforms and add some contents about the business is not enough if one is thinking to convert small business into brand. There is a need to learn right SMO courses from a good SMO training institute in Pune.

There are number of ways to learn social media optimization. One can learn social media techniques and strategies through internet or can join some online tutorials. But, professionals suggest to join good SMO training institute in Pune. Now, it is up to you as different people have different situation. Whatever you choose to learn SMO, here are the lists of SMO courses that one need to learn.

Popular sites that fit for SMO are:
• Facebook
• Twitter
• Instagram
• LinkedIn
• WhatsApp (Business have started to use this too)
• Google+
• Blogger
• Flicker
• Delicious
• YouTube

SMO (Social Media Optimization) Basics
• Introduction
• Network Optimization
• Communications Strategy
• Brand Management Strategies
• Network Profile Creation
• Viral Marketing
• Advantages of SMO
• Social Media Key Concepts

Facebook Marketing
• Account Setup
• Pages
• Business Page
• Fans Page
• Organization Page
• Brand page
• Capturing Your Story
• Groups
• Place
• Advertising
• Networks
• Applications
• Credits
• Authentication
• Update Management
• Importing Entries
• Moderation

Twitter Marketing
• Account Setup
• Introduction to Micro blogging and Twitter
• Publicising Username
• Twitter Demographics
• Use for reputation, promotion, sales, conversing.
• Hash Tags
• Retwitting
• Direct Messages
• Tracking Code
• Searching tweets and users
• Ghost Writers and the importance of disclosure
• Regular searching for Latest Trends
• Twitiquette
• Twitter Lists
• Use of Sales
• Advertising
• Measuring Influence
• Tools

YouTube Marketing
• Account Setup
• Ads inside Videos
• Video Optimization
• Video Upload

LinkedIn Marketing
• Account Sign up
• Account Optimization
• Company pages
• Events
• Testimonials
• Groups
• Messages
• Answer

Delicious Marketing
• Account Setup
• Interfac
Above are the latest SMO courses that you have to learn if you want to make career in Social Media niche. Whether you are just high school past, have some professional degrees or just business owner; anybody can learn SMO and make a career in this field. There are number of SMO training institute in Pune which can train you. No doubt, sometimes, it becomes hard to pick the right institute from number of options and it became harder when one is newbie.
Therefore, you need to visit some institutes and check their rating, blogs and website. It can help you to choose right SMO training institute in Pune.