What to do to rank a website on top of google, how to rank my website on the first page of google or being, is any shortcut or easy method to rank the website on the first few pages of google – such are the questions of millions. From businessmen to digital marketing newbies all want to know – how to rank a website on the first few searches of search engines. The best advice any expert gives you is to join a professional digital marketing training institute in Pune.
But, if you have no time to join digital marketing training institute in Pune or want to learn from SEO ranking factors from yourself only then this blog is for you.
According to experts, all of the SEO ranking factors are important. A good digital marketing training institute in Pune will teach you each Google ranking factor in detail as it is not a good idea to ignore any factor. On the other hand, few are the most effective Google ranking factors which one should know. Let’s take a look at those factors.
Google’s Mobile-First Policy
It is not hidden from anyone that more than half of Google searches are coming from tablet mobile devices. Also, we all know that Google keeps its eyes on each and every user so that users can get more relevant results. That’s why Google has rolled out an update – “Mobile-first Indexing” on November 4, 2016.
According to this update, Google will crawl the mobile version of the website first then it will switch to the desktop version. A good digital marketing training institute in Pune can teach you how to make it mobile-friendly website and how to do mobile indexing in deep. Well, whether or not you join the institute but you need to optimize the website for tablets and mobile devices.
Social Media Activeness
It seems a bit foolish or childish if one asks – Does social media affect SEO?
If you want to still know the answer then close your eyes and start searching for your people and competitors who are still not on Facebook or Instagram.
A more interesting fact is – People are using social media for searching. Now, it is time to apply professional social media strategies to boost the visibility of one’s business.
Yes, people don’t like outbound links. Well, millions have asked what it make sense as there is a possibility one’s first-time visitors can visit another website and find their product on that outbound linked website and make an action on that outbound linked.
Well, it happens. Neither you nor your website is new for such. But, do you know, outbound links help Google to know more about your website.
Once a website gets ranked on top searches then there is a possibility that other website uses your website as an outbound link.
Site loading speed
Visitors don’t have time to wait for loading a website. If the website is poor in loading then visitors immediately leave that website and switch to the next relevant website. That is the reason why loading speed affects the Goole ranking.
If Google crawlers find a website with poor loading then it can affect SEO too. Yes, there are some other factors that Google will check before giving any results. So, if you want to learn all the essential SEO ranking factors in detail then you should join a good digital marketing training institute in Pune.
Domain authority and history, backlinks, keywords, content are such import factors for increasing the rank of a website. But, the above four are the most effective, essential, and easy ways to get ranked at top of the search results.